macroeconomics | Ù³ÏñáïÝï»ë³·ÇïáõÃÛáõÝ | ìàêðîýêîíîìèêà |
÷áëï; áõÕ³ñÏ»É ÷áëïáí | ïî÷òà; îòïðàâëÿÿòü ïî÷òîé | |
mail order | ÷áëïáí ³åñ³ÝùÝ ³é³ù»Éáõ å³ïí»ñ | çàêàç íà âûñûëêó òîâàðà ïî ïî÷òå |
mailing address | ÷áëï³ÛÇÝ Ñ³ëó» | ïî÷òîâûé àäðåñ |
mailing(s) | (·áí³½¹Ç) ³é³ùáõÙ ÷áëïáí | ðàññûëêà (ðåêëàìû) ïî÷òîé |
mail-order house | §³åñ³ÝùÝ»ñÁ` ÷áëïáí¦ ýÇñÙ³ (ϳ٠˳ÝáõÃ) | ôèðìà (èëè ìàãàçèí) "òîâàðû ïî÷òîé" |
major buyer | Ëáßáñ ·Ýáñ¹ | êðóïíûé ïîêóïàòåëü |
make (made, made) | 1.
³Ý»É, å³ïñ³ëï»É
2. Ùá¹»É, Ù³ÏÝÇß |
1.
äåëàòü; èçãîòîâëÿòü
2. ìîäåëü; ìàðêà |
make (strike) a deal | ·áñͳñù ÏÝù»É | çàêëþ÷èòü ñäåëêó |
make a bargain | ·áñͳñù ÏÝù»É | çàêëþ÷àòü ñäåëêó |
make an offer | ³é³ç³ñÏáõÃÛáõÝ ³Ý»É | ñäåëàòü ïðåäëîæåíèå |
mall | ³é»õïñÇ Ñ³Ù³ÉÇñ | òîðãîâûé êîìïëåêñ |
management | 1.
ϳé³í³ñáõÙ,
ջϳí³ñáõÙ,
ٻݻçÙ»Ýï
2. ïÝûñÇÝáõÃÛáõÝ, ³¹ÙÇÝÇëïñ³ódz |
1.
óïðàâëåíèå;
ðóêîâîäñòâî;
ìåíåäæìåíò
2. äèðåêöèÿ; àäìèíèñòðàöèÿ |
manager | ջϳí³ñ, ïÝûñ»Ý, í³ñÇã | ðóêîâîäèòåëü, äèðåêòîð, çàâåäóþøùèé |
manual | Ññ³Ñ³Ý·, áõÕ»óáõÛó | èíñòðóêöèÿ, ðóêîâîäñòâî |
manufacturer | ³ñï³¹ñáÕ | èçãîòîâèòåëü |
manufacturer's representative | ³ñï³¹ñáÕÇ ß³Ñ»ñÇ Ý»ñϳ۳óáõóÇã (³ÝÓ Ï³Ù ·áñͳϳÉáõÃÛáõÝ) | ïðåäñòàâèòåëü (ëèöî èëè àãåíòñòâî) èíòåðåñîâ èçãîòîâèòåëÿ |
margin | 1.
å³ß³ñ
2. ÃáõÛɳïñ»ÉÇ ë³ÑÙ³Ý |
1.
çàïàñ
2. äîïóñòèìûé ïðåäåë |
marginal | ïðåäåëüíî (ýêîíîìè÷åñêè) äîïóñòèìûé | |
marginal buyer | ·Ýáñ¹, áñÁ Ññ³Å³ñíáõÙ ¿ ·ÝáõÙÇó ·ÝÇ ³×Ç ¹»åùáõÙ | ïîêóïàòåëü, îòêàçûâàþùèéñÿ îò ïîêóïêè ïðè ðîñòå öåíû |
marginal return | ë³ÑٳݳÛÇÝ »Ï³Ùáõï | ïðåäåëüíûé äîõîä |
marginal yield | ë³ÑٳݳÛÇÝ »Ï³Ùáõï | ïðåäåëüíûé äîõîä |
mark | 1.
Ýß³Ý
2. ¹ñáßÙ |
1.
çíàê, îòìåòêà,
ìåòêà
2. øòàìï, êëåéìî |
markdown | 1.
½»Õã (ëϽµÝ³å»ë
ë³ÑÙ³Ýí³Í ·ÝÇó)
2. ·Ý³Ñ³ïÙ³Ý ³ñÅ»ùÇ Ýí³½áõÙ Ó»éݳñÏáõÃÛ³Ý å³Ñ»ëïáõÙ |
1.
ñêèäêà (ñ ïåðâîíà÷àëüíî
óñòàíîâëåííîé
öåíû)
2. ñíèæåíèå îöåíî÷íîé ñòîèìîñòè íà ñêëàäå ïðåäïðèÿòèÿ |
market | 1.
ßáõϳ
2. Çñ³óÝ»É ßáõϳÛáõÙ |
1.
ðûíîê
2. ñáûâàòü íà ðûíêå |
market behavio(u)r | Çñ³óÙ³Ý ßáõϳÛÇ íÇ׳ÏÁ | ñîñòîÿíèå ðûíêà ñáûòà |
market behavio(u)r | Çñ³óÙ³Ý ßáõϳÛÇ íÇ׳ÏÁ | èññëåäîâàíèå êîíúþíêòóðû ðûíêà (íà ìåñòå) |
market feasibility study | ßáõϳÛÇ áõëáõÙݳëÇñáõÙ Çñ³óÙ³Ý Ñݳñ³íáñáõÃÛáõÝÝ»ñÇ ï»ë³Ï»ïÇó | èññëåäîâàíèå ðûíêà ñ òî÷êè çðåíèÿ âîçìîæíîñòè ñáûòà |
market intelligence | ßáõϳÛÇ Ñ»ï³Ëáõ½áõÙ, áõëáõÙݳëÇñáõÙ | èññëåäîâàíèå êîíúþíêòóðû ðûíêà (íà ìåñòå) |
market intelligense | ßáõϳÛÇ ÏáÝÛáõÝÏïáõñ³ÛÇ áõëáõÙݳëÇñáõÙ (ï»ÕáõÙ) | ïëàíîâûå çàäàíèÿ ïî ìàðêåòèíãó |
market objectives | Ù³ñù»ïÇÝ·Ç åɳݳÛÇÝ ³é³ç³¹ñ³ÝùÝ»ñ | ðûíî÷íàÿ öåíà |
market price | ßáõÏ³Û³Ï³Ý ·ÇÝ | èññëåäîâàíèå ðûíêà |
market research | ßáõϳÛÇ Ñ»ï³½áïáõÙ | îòäåë ïî èññëåäîâàíèþ ðûíêà |
market research department | ßáõϳÛÇ áõëáõÙݳëÇñÙ³Ý µ³ÅÇÝ | îòäåë ïî èññëåäîâàíèþ ðûíêà |
market research department | ßáõϳÛÇ Ñ»ï³½áïÙ³Ý µ³ÅÇÝ | |
market share | ßáõϳÛÇ Ù³ëݳµ³ÅÇÝ | äîëÿ ðûíêà |
market sharing | ßáõϳÛÇ µ³Å³ÝáõÙ | ðàçäåë ðûíêà |
marketer | Ù³ñù»ïÇÝ·Ç µÝ³·³í³éÇ ³ß˳ïáÕ | ðàáîòíèê â ñôåðå ìàðêåòèíãà |
marketing | ßáõϳ۳·ÇïáõÃÛáõÝ, Ù³ñù»ïÇÝ· | àðêåòèíã (êîìïëåêñíàÿ ñèñòåìà îðãàíèçàöèè ïðîèçâîäñòâà è ñáûòà ïðîäóêöèè) |
marketing analyst | Çñ³óÙ³Ý ßáõϳݻñÁ ѻﳽáïáÕ Ù³ëݳ·»ï | ñïåöèàëèñò ïî èçó÷åíèþ ðûíêîâ ñáûòà |
marketing budget | ³åñ³ÝùÁ ·áí³½¹»Éáõ »õ ßáõϳ ѳݻÉáõ ͳËë»ñ | ðàñõîäû íà ðåêëàìó è ïðîäâèæåíèå òîâàðîâ íà ðûíêå |
marketing environment | ßáõϳÛÇ å³ÛÙ³ÝÝ»ñ | óñëîâèÿ íà ðûíêå |
marketing environment | ßáõϳÛÇ å³ÛÙ³ÝÝ»ñ | óñëîâèÿ íà ðûíêå |
marketing generalist | ßáõϳÛÇ ÁݹѳÝáõñ ѳñó»ñÇ Ù³ëݳ·»ï | ñïåöèàëèñò ïî îáùèì âîïðîñàì ðûíêà |
marketing generalist | Ù³ëݳ·»ï ßáõϳÛÇ ÁݹѳÝáõñ ѳñó»ñáí | ñïåöèàëèñò ïî îáùèì âîïðîñàì ðûíêà |
marketing knou-how | ßáõϳÛÇÝ ïÇñ»Éáõ ·áñÍÝ³Ï³Ý ·Çï»ÉÇùÝ»ñ »õ ÷áñÓ | ïðàêòè÷åñêèå çíàíèÿ è îïûò â îâëàäåíèè ðûíêîì |
marketing know-how | ßáõϳÛÇ Ûáõñ³óÙ³Ý ·áñÍÝ³Ï³Ý ·Çï»ÉÇùÝ»ñ »õ ÷áñÓ | ïðàêòè÷åñêèå çíàíèÿ è îïûò â îâëàäåíèè ðûíêîì |
marketing mix | Ù³ñù»ïÇÝ·Ç ÙÇçáó³éáõÙÝ»ñÇ Ñ³Ù³ÉÇñ åÉ³Ý | êîìïëåêñíûé ïëàí ìåðîïðèÿòèé ïî ìàðêåòèíãó |
marketing model | Çñ³óÙ³Ý Ùá¹»É | ìîäåëü ñáûòà |
marketing people | Ù³ñù»ïÇÝ·Ç áÉáñïÇ ³ß˳ïáÕÝ»ñ | ðàáîòíèêè â ñôåðå ìàðêåòèíãà |
marketing person | Ù³ñù»ïÇÝ·Ç áÉáñïÇ ³ß˳ïáÕ | ðàáîòíèê â ñôåðå ìàðêåòèíãà |
marketing plan | Ù³ñù»ïÇÝ·Ç åÉ³Ý | ïëàí ïî ìàðêåòèíãó |
marketing team | Ù³ñù»ïÇÝ·Ç ËáõÙµ | ãðóïïà ïî ìàðêåòèíãó |
marketing test | ÷áñÓÝ³Ï³Ý ËÙµ³ù³Ý³ÏÇ µ³óÃáÕáõÙ ßáõϳ | âûáðîñ íà ðûíîê ïðîáíîé ïàðòèè |
market-minded | ßáõϳÛÇÝ ÏáÕÙÝáñáßí³Í, Ýå³ï³Ï³áõÕÕí³Í | íàöåëåííûé íà ðûíîê |
marketplace | 1.
í³×³é³ï»Õ
2. ßáõϳ |
1.
2. ðûíîê |
market-sharing agreement | ѳٳӳÛݳ·Çñ ßáõÏ³Ý µ³Å³Ý»Éáõ Ù³ëÇÝ | ñîãëàøåíèå î ðàçäåëå ðûíêà |
markup | íàöåíêà | |
mass media | (½³Ý·í³Í³ÛÇÝ Éñ³ïíáõÃÛ³Ý) ÙÇçáóÝ»ñ | ñðåäñòâà ìàññîâîé èíôîðìàöèè |
material | ÝÛáõÃ | ìàòåðèàë |
media | (½³Ý·í³Í³ÛÇÝ Éñ³ïíáõÃÛ³Ý) ÙÇçáóÝ»ñ | ñðåäñòâà (ìàññîâîé èíôîðìàöèè) |
medium | 1.
ÙÇçÝáñ¹, ·áñͳϳÉ
2. ÙÇçáó |
1.
ïîñðåäíèê, àãåíò
2. ñðåäñòâî |
medium/media planners | Ù³ëݳ·»ï ·áí³½¹Ç ѳٳñ ½³Ý·í³Í³ÛÇÝ Éñ³ïíáõÃÛ³Ý ÙÇçáó ÁÝïñ»Éáõ ѳñóáõÙ | ñïåöèàëèñò ïî âûáîðó ñðåäñòâà ìàññîâîé èíôîðìàöèè äëÿ ðåêëàìû |
medium-term | ÙÇçÇÝÁ ï»õáÕáõÃÛ³Ùµ | ñðåäíèé ïî ïðîäîëæèòåëüíîñòè |
merchandise | ³åñ³ÝùÝ»ñ | òîâàðû |
merchandise lines | ³åñ³Ýù³ÛÇÝ ËÙµ»ñ (˳ÝáõÃÇ ï»ë³Ï³Ýáõ Ù»ç) | òîâàðíûå ãðóïïû (â àññîðòèìåíòå ìàãàçèíà) |
merchandise lines | ³åñ³ÝùÝ»ñÇ ËÙµ»ñ (˳ÝáõÃÇ ï»ë³Ï³ÝáõÙ) | òîâàðíûå ãðóïïû (â àññîðòèìåíòå ìàãàçèíà) |
merchandise mix | ³åñ³ÝùÝ»ñÇ ï»ë³Ï³ÝÇ | àññîðòèìåíò òîâàðîâ |
merchandising | Çñ³óáõÙ | ñáûò |
merger | ÙdzÓáõÉáõÙ | ñëèÿíèå |
message | ѳÕáñ¹³·ñáõÃÛáõÝ | ñîîáùåíèå |
microeconomics | ÙÇÏñáïÝï»ë³·ÇïáõÃÛáõÝ | ìèêðîýêîíîìèêà |
middleman | ÙÇçÝáñ¹ | ïîñðåäíèê |
mint | ¹ñ³Ù³Ñ³ï³ñ³Ý | |
mix | ï»ë³Ï³ÝÇ | àññîðòèìåíò, íîìåíêëàòóðà |
model | Ùá¹»É, Ù³ÏÝÇß | ìîäåëü; ìàðêà |
moderate price | ã³÷³íáñ ·ÇÝ | óìåðåííàÿ öåíà |
modification | ìîäèôèêàöèÿ; èçìåíåíèå | |
monetarism | ÙáÝ»ï³ñǽ٠| ìîíåòàðèçì |
monetary system | ¹ñ³Ù³Ï³Ý ѳٳϳñ· | äåíåæíàÿ ñèñòåìà |
monetize | ÷áÕÇ í»ñ³Í»É | îáðàòèòü â äåíüãè |
money | ÷áÕ | äåíüãè |
money order | ¹ñ³Ù³Ï³Ý ÷á˳ÝóáõÙ | äåíåæíûé ïåðåâîä |
monitor effectiveness | Ñ»ï»õ»É ³ñ¹Ûáõݳí»ïáõÃÛ³ÝÁ | íàáëþäàòü çà ýôôåêòèâíîñòüþ |
monopolist | ٻݳï»ñ | ìîíîïîëèñò |
monopolistic | ٻݳßÝáñÑ³Í | ìîíîïîëüíûé |
monopolization | ٻݳßÝáñѳóáõÙ | ìîíîïîëèçàöèÿ |
monopoly | ٻݳïÇñáõÃÛáõÝ | ìîíîïîëèÿ |
motivation | ËóÝáõÙ | ìîòèâàöèÿ, ñòèìóëèðîâàíèå |
multilateral clearing | µ³½Ù³ÏáÕÙ³ÝÇ ùÉÇñÇÝ· | ìíîãîñòîðîííèé êëèðèíã |